Sauza Tequila came to our team with a very unique idea, and wanted us to bring their vision to life. We were asked to create a free standing, 2-sided dimensional Rooster, which could stand alone or be stacked for display.
We were ready to tackle this challenge. To begin, we initially showed the customer a similar display solution which utilized a 2” EPS foam core with litho laminated die-cut panels mounted to each side. Showing them a display that already existed helped them to decipher what they wanted, and what they didn’t, for their own custom design.
As we assessed their vision, we realized how unique we could make this display in order to really reflect Sauza’s product. Without being a standard display solution, this piece could be used in multiple ways.
We constructed a full-color prototype in order to bring the client’s vision to life! Happy with our design and take on the project, we continued on to the next vital step — figuring out how to actually create this display.
We then got busy producing 200 Roosters within two weeks from the initial art and design approval from the client.